My Blog

This is my blog where I share my experiences of setting up, running and scaling businesses.

Read more to learn about the highs and lows, the good and bad times, the great times and the downright difficult times. I share how I hunted out opportunities, secured investment, sold businesses and formed strategic partnerships.

I also write about some of my favourite topics such as marketing (a big part of business growth), digital transformation, employing staff, time management, finance and numbers and delighting your customers.

Healthy Mind, COVID beating insights, Happiness and the OOH Digital Revolution

Marketing

Thoughts on a healthy mind for healthy business…. We’re being pushed to the max trying to run our businesses while looking after our own, and our...

Growth, Happiness and Failure

Marketing

"If you're not willing to fail you can't innovate" love this quote from Brené Brown which I heard last night when watching her brilliant...

A-Z of Growth with Emmie Faust

Marketing

What does Growth mean to you? I’ve been thinking about growth quite a lot recently. Words like ‘abundance’ and ‘connection’ spring to mind, and then...

If you want digital growth you must understand your customer

Marketing

I have been preparing for a Masterclass that I'm running with The Women's Chapter in a couple of weeks and I wanted to share a few things with...

Keep asking questions and keep learning if you want to be successful

Business Tips

One of the hardest things about founding a start-up is you don’t know what you don’t know. You already have a fairly extensive list of things that...

LinkedIn Tips and Learnings

Marketing

It’s never too early to start connecting with people, sharing content and building awareness, especially right here on LinkedIn. You just never know...

As founders we all need support in our business from mentors, NED’s and fellow founders

Marketing

One of the things I talk often about with my clients is that a lot of founders who want to scale their business are trying to do it alone. They...

As a founder, your own wellbeing is the foundation of a successful business

Marketing

Over 20 years of starting, scaling and selling businesses, I’ve learned what I need to do to take care of myself, and how vital that is to the...

When’s the right time to get legal advice when you are looking to secure funding?

Securing Funding

“When should we get legal advice?” is always a tricky question for start-ups. On one hand, you know you need expert advice. On the other hand,...

Lockdown lows to global growth opportunities

Case Studies

How we turned around Cook Folk's fortunes in just three sessions THE CHALLENGE Louisa runs a company called Cook Folk. She is a food writer, author...