Business Greenhouse Podcast with Emmie Faust
The Business Greenhouse Podcast with Emmie Faust is a podcast for entrepreneurs and founders that want to grow a thriving business. If you care about your customers, staff, suppliers, the planet, your shareholders and looking after yourself then this is the podcast for you.
Yes, it’s about generating a profit, but I believe it’s also about having fun, making a positive impact, being efficient with time and money and genuinely caring about everyone that your company impacts.
I’ll be sharing tips, strategies and advice that I have learnt over the last 20 years setting up, scaling and successfully selling businesses. And what I have learnt from working as a business growth and marketing consultant with businesses of all sizes, from soloprenuers to big corporates.
You can listen on all podcasting platforms, or here on my site.
#33 Why it’s great to survey your audience
Why is it important to survey your audience? Have you ever conducted any market research with your existing or ideal customers? This week on the podcast, I talk about surveys and why they are fantastic for your business. As you may know, I'm in the process of setting...
#32 What about Strategic Partnerships?
What are strategic partnerships? Why should you build them and how would you go about doing that? This week on the podcast, I want to answer a question I got asked on LinkedIn by Claire Sanders - a Business Development Manager from an Independent Brand Design agency...
#31 Working for yourself can be lonely sometimes
Can working for yourself be lonely? 🎧 This week's podcast episode was inspired by all of you that responded to my recent LinkedIn post about feeling lonely when working for yourself. With so many freelance professionals or people setting up businesses saying that they...
#30 The Importance of Business Planning
Do you have a business plan? And if you don't, why might you need one? In this week's episode, I talk about the importance of business planning. Welcome to the second series of my podcast, which is still focused on helping people to grow a thriving business while also...
#27 Do you know about The ICO?
From 25 May 2018, the Data Protection (Charges and Information) Regulations 2018 requires every organisation or sole trader who processes personal information to pay a data protection fee to the ICO, unless they are exempt. It's worth speaking to your lawyer about...
#25 Have you thought about your Ideal Customer?
We all have limited time and money to spend on marketing so it's key to focus on those customers that are going to deliver the best ROI. The ones that want your products or services, they love your company and they keep coming back time and time again to buy from you....
#24 Think about your Customer at every Stage of the Journey?
I've talked previously about the customer journey and why it's so important. I know I keep saying everything is my favourite topic, but the customer journey, customer experience and how you look after your customers is so important. So, it is one of my favourite...
#23 Are you Happy with your Business Bank?
This might be a short episode but hopefully a useful one. Make sure that you know who has access to your bank and authority to make payments. Also, have a think about whether you might need an extra account to put the VAT or tax money in until its due. Do have a look...
#22 Why you Need to Understand Management Accounts
Do you understand your financial documents like your profit and loss? Do you get your management accounts done monthly or do you wait for 6 months or a year until you get your year-end accounts to really understand what is going on? It's also really worth trying to...
#21 Do they know, like and trust you?
How do you get people to know, like and trust you? Did you know that stats prove that only 3% of people are ready to buy from you when they first see an ad or find out about you? The truth is that your prospective customers and clients need to come into contact with...
#20 SWOT – Threats in the Market
Have you carried out a SWOT analysis for your business yet? If you haven't, I'd invite you to go back to episodes #16 (Strengths in your business), #18 (Weaknesses in the business), and #19 (Opportunities in the market) and find out how to this exercise. A SWOT...
#19 SWOT – Opportunities in the Market
We're continuing today with the SWOT analysis. We have talked about strengths. We have talked about weaknesses in the business. Today I'm going to talk about opportunities, so that is the third quadrant, and we're looking at opportunities in the marketplace. This is a...