Podcast
These are the show notes for Starting to Scale with Emmie Faust
How to get Value From an Untapped Database
I was talking to a client the other day, that had what I would call a significant untapped database. What I mean by this is that they had a lot of data from lapsed customers that had bought products from them in the past that they hadn’t since been in touch with. I...Why Marketing Strategy Matters
It matters because you have to have a marketing strategy in place before you do anything. Marketing tactics without strategy is a recipe for a disaster! You need to be clear of who it is you’re targeting, what the messaging is and how to best market to that...How to choose the best media agency
So many clients that I start working with are using the wrong agencies. They are being ripped off, or their campaigns just aren’t working. In many cases they have chosen the wrong agency for what they need and for their budgets – it’s not necessarily that...